Hello! My name is Lacey Schenck, and I'm thrilled to introduce myself as the Marketing & Communications Manager with the ASBO International team. I assumed the role of Marketing & Communications Manager in January 2024, and I couldn't be more excited to contribute to our organization's mission!
As the Marketing & Communications Manager, my primary responsibility is to spearhead initiatives that enhance ASBO's communication efforts and strengthen our connection with members. Whether it's crafting compelling narratives, designing engaging campaigns, or leveraging various channels, I'm dedicated to amplifying ASBO's presence and impact in the industry.
My journey in marketing stems from a profound passion for storytelling and bringing visions to life. I pursued a degree in marketing to hone these skills, and over the past five years, I've had the privilege of applying them across diverse sectors. From collaborating with million-dollar real estate agencies to promoting retail goods and professional services, I've gained invaluable experience in crafting strategic messaging that resonates with audiences.
Outside of work, you can find me practicing yoga to center myself amidst life's demands, or perfecting my golf swing on the greens of various courses throughout the DMV!